Almelo/Chicago, February 2017 – EuroDev and the Electronics Representatives Association (ERA) have signed a partnership agreement to reinforce ERA’s activities in Europe. ERA offers matchmaking opportunities and a variety of educational programs for their members, consisting of both manufacturers and reps in the global electronics industry. Joining ERA as a manufacturer member, EuroDev hopes to assist ERA in growing its footprint and activities in Europe.
“We’re excited to be part of ERA”, says Gerben Groothuis, Vice President of EuroDev’s industrial division, “and are looking forward to sharing experiences with the ERA membership in optimizing European market entry strategies.”
The Electronic Representatives Association is an international member organization that promotes and stimulates the optimization of relationships between manufacturers and outsourced sales experts in the global electronics industry. It is the mission of ERA to support its members in optimizing the professional outsourced field sales function in the global electronics industry by providing programs and activities that educate, inform and advocate for manufacturers’ representatives and the manufacturers they represent.