Robotics to Vision: EuroDev Drives Automation Growth in Europe

As industries across Europe accelerate toward smarter, more efficient manufacturing, industrial automation stands at the forefront of this transformation. From robotic arms to AI-powered vision inspection systems, automation is revolutionizing factory operations and reshaping competitive landscapes.

Why Europe Is the Perfect Market for Industrial Automation Expansion

Europe’s manufacturing sector is undergoing a profound transformation due to several key factors:

• Aging workforce driving demand for automated, human-centric solutions
• Rising energy costs pushing adoption of energy-efficient automation
• Sustainability and regulations, amplified by the EU’s Industry 5.0 initiative
• Growing investment in smart robotics (cobots), AI-driven quality control, Industrial IoT platforms and energy-efficient automation systems

Entering the European market requires not just cutting-edge technology but also in-depth understanding of local regulations, cultural nuances, and buyer behaviors.

3 EuroDev Success Stories in European Industrial Automation

1. Canadian Robotics Company Enters DACH Region

Client: Mid-sized Canadian manufacturer of robotic arms for precision assembly.

• Challenge: Strong North American sales but no European presence or brand awareness.
• EuroDev Solution:

    Established a multilingual sales team fluent in German and English.

    Identified and engaged 150+ qualified leads within automotive and                      electronics  sectors.

    Negotiated distribution agreements with two leading German system                  integrators.

• Result: Generated over €1.2 million in revenue in the first year and launched a European warehouse in year two.

2. US-Based PLC Manufacturer Expands into Benelux

• Client: American programmable logic controller (PLC) producer.

• Challenge: Limited understanding of CE certification and local compliance requirements.

• EuroDev Solution:

    Delivered regulatory guidance and localized marketing materials.

    Initiated direct outreach to OEMs and system integrators in the Netherlands        and Belgium.

    Organized hands-on demo days in Rotterdam and Antwerp.

• Result: Secured three new OEM contracts and increased European inquiries by 40%.

3. Industrial Vision Systems Company Breaks into Southern Europe

• Client: North American provider of AI-powered vision inspection systems.
• Challenge: Lack of presence in Southern Europe due to language barriers and fragmented markets.
• EuroDev Solution:

    Deployed a native Spanish-speaking sales representative based in Spain.

    Ran targeted digital campaigns focused on food & beverage manufacturers in      Spain and Italy.

    Represented the client at key local trade shows.

• Result: Entered two new regional markets and closed a €500K deal with a leading Spanish food processor.

Why Choose EuroDev for Your European Industrial Automation Expansion?

With over 25 years of experience, EuroDev empowers mid-sized North American companies (revenues $5M - $250M) to grow in Europe through:

• Sales Outsourcing: Multilingual sales teams with deep local market expertise and lead generation capabilities.

• HR Outsourcing: Compliant hiring and management of local staff to scale efficiently.

• Digital Marketing: Localized marketing campaigns tailored to European industries and decision-makers.

Our dedicated Industrial Unit covers automation, machinery, and manufacturing technology, making EuroDev your ideal partner for industrial automation market entry and expansion.

Ready to Automate Your European Growth?

If you’re a North American industrial automation company seeking to expand in Europe, EuroDev can be your boots on the ground without the overhead of setting up a local office.

Get in touch with us today to learn how we can help you scale your business across Europe.